PRIVACY POLICY FOR THE WEBSITE www.madmount.ch

IDENTIFICATION OF THE DATA CONTROLLER

Name: Mad Mount Management SARl

Registered office: Route des Ecluses, 19, 1997 Haute Nendaz

NIPC: CHE-192847074 VAT

Telephone: +41 27 565 88 89 (call to national landline/mobile network)

Email: reservations@madmount.ch

DUTY TO INFORM

The protection of personal data of natural persons in Portugal is governed by Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (“GDPR”) and by Law No. 58/2019 of 8 August, which ensure the protection of natural persons with regard to the processing of personal data and the free movement of such data.

“Personal data” means any information, of whatever nature and regardless of its medium, including sound and image, relating to an identified or identifiable natural person; protection therefore does not cover data of legal persons.

An identifiable person is one who can be identified, directly or indirectly, in particular by reference to an identification number or to one or more specific elements characteristic of their physical, physiological, psychological, economic, cultural or social identity (for example, their name associated with their telephone number or email address).

By reading this Privacy Policy, the User is informed of the processing of their personal data carried out by Mad Mount Management SARl via the website https://www.madmount.ch/.

PURPOSES OF PERSONAL DATA PROCESSING

The personal data we collect and process via the Website identified above will only be used for the following purposes:

  1. Manage service subscriptions made via the Website, such as contact requests or reservation management;
  2. Periodically send communications containing news related to the activity of Mad Mount Management SARl and the sector to which it dedicates its activity;
  3. Anonymous and aggregated analysis of service usage, to identify User habits and trends, with the aim of improving the services offered and meeting the specific needs of Users;
  4. In the event of recruitment, the data collected on this Website, together with other data obtained within the framework of the contractual relationship, will be used for human resources management, to ensure compliance with legal obligations and the provision to employees of the necessary means to pursue professional activity;
  5. Compliance with national and international legal provisions, or execution of an order from the competent judicial authorities;
  6. Compliance with legal obligations arising from applicable data protection legislation, as well as for the exercise of the rights of data subjects, in particular the defence of a right in court.

Mad Mount Management SARl guarantees the confidentiality of all data provided. Although Mad Mount Management SARl collects and processes data securely to prevent its loss or manipulation, using the most appropriate techniques for this purpose, it should be borne in mind that data collection on open networks does not allow personal data to circulate under conditions of absolute security, presenting the risk that it may be accessed and used by unauthorised third parties.

Failure to respond to data marked as mandatory may result in the inability to fulfil the request of the data subject.

LEGITIMACY FOR THE PROCESSING OF PERSONAL DATA

Mad Mount Management SARl processes User data:

  1. when they express their free, specific, informed and unambiguous consent to the processing of their personal data for specific purposes; and/or
  2. when necessary for the performance of a contract to which the data User is a party, or for the implementation of pre-contractual measures taken at the User’s request; and/or
  3. for compliance with legal obligations to which Mad Mount Management SARl is subject; and/or
  4. for the purposes of the legitimate interests pursued by Mad Mount Management SARl or by a third party, unless the interests or fundamental rights and freedoms of the data subject which require protection of personal data override those interests.

The User guarantees that the information provided is truthful, accurate, complete and up-to-date, and is responsible for any direct or indirect damage or loss that may result from non-compliance with this obligation.

In the event that the data provided belongs to a third party, the User guarantees that they have informed the said third party of the aspects contained in this document and have obtained their authorisation to communicate their data to Mad Mount Management SARl for the indicated purposes.

RETENTION PERIOD

Mad Mount Management SARl only retains and processes your personal data for the period necessary or mandatory to fulfil the purposes described above, applying information retention criteria adapted to each processing operation and in accordance with applicable legal and regulatory obligations.

Mad Mount Management SARl retains personal data in its systems in a way that allows the identification of data subjects according to the following criteria:

  • for a period not exceeding that necessary to achieve the purposes for which they were collected, unless legal or contractual obligations provide otherwise;
  • to satisfy specific legal or contractual obligations;
  • where applicable and legitimate, until a possible request for opposition or erasure from the Data Subject.

DATA COMMUNICATION

In addition to communications made in performance of legal obligations, the personal data of the Data Subject may be disclosed, in addition to Mad Mount Management SARl, to:

  • external service providers of Mad Mount Management SARl, in their capacity as processors;
  • national and international companies belonging to the same group as Mad Mount Management SARl;
  • authorities in general, administrations, public entities and bodies, both national and international;
  • Mad Mount Management SARl

INTERNATIONAL DATA TRANSFERS

The personal data collected will be processed within the European Economic Area, with no international data transfers to third countries or international organisations.

In the event of any processing of personal data outside the European Economic Area, this will only occur with the adoption of appropriate safeguards and the required level of protection, in accordance with personal data protection legislation.

INFORMATION SECURITY

Mad Mount Management SARl has implemented appropriate technical and organisational security measures to guarantee the security of personal data provided by the User, aiming to prevent its alteration, loss, processing and/or unauthorised access, taking into account the current state of technology, the nature of the stored data and the risks to which they are exposed.

Personal data is processed with the legally required level of protection to guarantee its security and prevent its alteration, loss, processing or unauthorised access, taking into account the state of technology, the User being aware and accepting that security measures on the Internet are not invulnerable.

In the event that Mad Mount Management SARl subcontracts to other entities the provision of services involving the communication of personal data, these entities will be obliged to adopt the necessary technical and organisational measures to protect personal data against destruction, loss, alteration, disclosure, unauthorised access or any other form of unlawful processing.

EXERCISE OF RIGHTS

In accordance with the provisions of the GDPR, the User may exercise their rights of access, rectification and, where applicable, restriction of processing, erasure, portability, opposition and withdrawal of consent, in accordance with the terms of the GDPR, by making a written request by one of the following means, specifying the right(s) they wish to exercise:

  • Email: reservations@madmount.ch;
  • Postal address: Route des Ecluses, 19, 1997 Haute Nendaz

SUPERVISORY AUTHORITY

The User also has the right to lodge a complaint with the National Data Protection Commission (Comissão Nacional de Proteção de Dados) regarding matters relating to the exercise of their rights and the protection of their personal data, if they believe that their data protection rights have been violated.

THIRD-PARTY PAGES

The Website may contain advertisements, links or other content that refer or redirect to pages and services of suppliers, advertisers, affiliates, sponsors of Mad Mount Management SARl and other third parties.

However, Mad Mount Management SARl does not control the content or links appearing on these pages and is not responsible for the practices applied by these pages or websites. Mad Mount Management SARl advises Users to consult the privacy policy of these pages, as well as their general terms and conditions.

Browsing or interacting on any other website, including those with an external link to the Website, is subject to the general terms and conditions of that website, and Mad Mount Management SARl is in no way responsible for such access and use.

DATA PROCESSING CARRIED OUT BY THE COMPANY THAT DEVELOPS AND MANAGES THE WEBSITE AS AN INDEPENDENT DATA CONTROLLER

Without prejudice to the fact that the processing of data collected via the Website is the responsibility of Mad Mount Management SARl, as identified above in Section 1 of this Privacy Policy, we inform the User that MIRAIFUTURE PORTUGAL, LDA., with its registered office at Buganvília Plaza 1, Quinta do Lago, 8153-013 Almancil and registered under NIPC 515 139 092, may act, in specific situations, as Data Controller, autonomously determining the purposes and means of processing.

This applies in particular to data processed to ensure the operation, maintenance and security of the booking engine.

In these situations, User data will be processed in accordance with the information below:

  • Purpose: to guarantee the operability, security and continuous improvement of the Website;
  • Legal basis: legitimate interest;
  • Retention period: for the period strictly necessary to pursue these purposes.

Mirai guarantees that, even in these situations, it only processes strictly necessary data, adopting appropriate technical and organisational measures to ensure their security and confidentiality.

The User may exercise the rights mentioned in Section 9 by making a written request by one of the following means, specifying the right(s) they wish to exercise:

  • Email: portugal@mirai.com;
  • Postal address: Buganvília Plaza 1, Quinta do Lago, 8153-013 Almancil

They may also exercise the rights provided for in Section 10.

CHANGES TO THE PRIVACY POLICY

To ensure the adequacy of the document, Mad Mount Management SARl reserves the right to revise this Policy at any time it deems appropriate; Users are therefore recommended to consult this privacy policy regularly and/or each time they access the Website.

Updated on 13 November 2026.